Lux Group, the leading Indian hosiery maker, is reworking on its growth strategy. It will begin targeting youth and expects to make Rs. 2,000 cr in sales by 2020 through portfolio extensions and premiumising innerwear brands. The company is also focusing on Rs. 2,400-cr activewear market by offering casual and alternative clothing lines. The company’s focus is on creating an institution representing an attractive investment opportunity for existing as well as potential shareholders. With the growth strategy, it is targeting a turnover of Rs. 2,000 cr by 2020, Udit Todi, Senior Vice President of Lux Industries said.

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